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International Business (6th Edition)By Ricky W Griffin, Michael Pustay
Ebook Free International Business (6th Edition)By Ricky W Griffin, Michael Pustay
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Successfully prepare for the international marketplace.
An Overview of International Business; Global Marketplaces and Business Centers; Legal, Technological, and Political Forces; The Role of Culture.; Ethics and Social Responsibility in International Business; International Trade and Investment Theory; International Monetary System and the Balance of Payments; Exchange and International Financial Markets; Formulation of National Trade Policies; International Cooperation among Nations; International Strategic Management; Strategies for Analyzing and Entering Foreign Markets; International Strategic Alliances; International Organization Design and Control; Leadership and Employee Behavior in International Business; International Marketing; International Operations Management; International Financial Management; Human Resource Management and Labor Relations
MARKET: International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.
- Amazon Sales Rank: #972565 in Books
- Published on: 2009-02-06
- Original language: English
- Number of items: 1
- Dimensions: 10.90" h x 1.10" w x 8.60" l, 3.45 pounds
- Binding: Hardcover
- 656 pages
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